¿What is a Social CRM Strategy?

By Team - Doble Group, LLC 2014-05-08

social crm
A CRM STRATEGYaims to get to know YOUR CUSTOMERthrough LISTENING to them, and by INTERACTION and ACTIVE COLLABORATIONbetween customers, employees and partners with the objective of developing innovations that deliver a PERSONALIZED EXPERIENCE, allowing the customer and the company to achieve a WIN – WIN SITUATION.

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